Last week I received a phone call from a client that hired a freelance designer and after a year of going back and forth with the freelance designer, their website was still not completed. Needless to say, they were extremely upset and rightfully so. Freelance designers can be a great cost effective alternative to an established design company, however, it is more likely than not to go sour.
Why hiring a freelancer is a bigger risk
So many creative freelance designers work out of their homes and only dedicate part time hours to their clients. Most have no idea on how to do anything other than design. For example, Web design is not solely about design. It is an elaborate combination of concept, design, strategy, marketing, and follow through.
Don’t set yourself up for failure:
If your company is serious to you, you need to hire an established company that has taken their own company from concept to success and one that has a track record of doing the same for their clients. Starting a business is not an easy thing to do. It is more likely that a new business will fail than succeed. If you hire the wrong people in the crucial concept and development phase of your business, you are setting up a huge barrier for yourself.
Success comes with hiring a successful company. They can help you get to the next step quickly because they have done it for themselves.
First impressions count and don’t forget it. Whether you’re contacting a creative professional for the first time as a business or in a personal capacity there are a few words of advice for all concerned.
Be clear of your goals
First off, take time to work out exactly what your requirements are and the budget you have at your disposal. The more experience the design company has, the more they can help you with this process.
If you’re hiring a creative professional take time to review their skills, experience and pricing. Above all ensure their past work marries with any expectations you may have about the style of work you hope will result from your association.
Conclusion
Use common sense, only a successful company can help you build success.
If you would like help with your META tags, search engine placement and/or website development please give us a call at Affordable Web Design (951) 303-8697 or visit us at http://www.imarketingexpert.com
Tags: freelance web design, web deisgn, website design
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