An online magazine store is “21st century” way for groups, regardless of size, to have an ongoing fundraiser which can be either the primary fundraiser for the group or a supplemental one.
Online magazine fundraising has numerous advantages over more traditional product fundraisers such as selling cookies, popcorn, candy, candles etc. These advantages are:
(a) there is no inventory to handle;
(b) no door-to-door selling;
(c) no minimum purchases;
(d) no returns;
(e) no need to handle collections.