Imagine floods of people visiting your retail store or Web site, and buying $1,000’s of dollars of product…and you didn’t have to spend a dime! The MOST powerful promotional tool on the planet–a Press Release–is available to just about every business. Yet, over 90% of businesses never submit one. Discover 5 crucial tips you need to know so you can get some PR!

Submitting a PRESS RELEASE to the media is the most powerful form of marketing and advertising on earth. Last month, I pitched two of my clients’ stories, Kathy and Patti, to a local newspaper. Their stories were featured and within one week, their sales collectively spiked over $10,000!

A picture is worth a thousand words; make sure you are projecting the right image in your PR Photography.

How many times have you heard the following say: A picture is worth a thousand words? If everyone believes it so much, don’t you think it’s time to get PR pictures taken professionally for your website ?or maybe you don’t have to. We provide top tips on how you can ensure your PR pictures look professional.  

The press and media love an expert. It provides them with a valued opinion on a story and also helps them to move the story on. Making yourself an expert in the eyes of the press and media is hugely valuable. It gives you exposure to many people and used wisely will help to support your business. So, what can you do to make yourself an expert?

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