So you’ve got a few boxes full of promotional umbrellas…but when should you hand them out? When it’s raining of course! Ok, I’m joking, but all kidding aside, if you don’t know when to hand out your promotional umbrellas, they might just sit in your closet collecting dust, and that’s a waste of money. Consider handing out promotional umbrellas at the following time and places:
- Local Fairs: Almost all towns have fairs or carnivals to support their fire departments, police forces, EMTs, or other services. Sign up for a booth and take your umbrellas along to give away. You can even get into the fair spirit by creating a carnival-like display, having a drawing, or using a spinning wheel to give away prizes.
- Conventions: Like you’ll find at fairs, people love give-a-ways, so you’ll have success at conventions as well if you give away your promotional umbrellas. Something else to keep in mind is that you don’t have to only go to conventions for people specifically looking for your product (for example, if you do custom auto detailing, you don’t have to just do to auto shows). You can also take your business to shows where customers may overlap. For example, the automobile detailer might with to go to a business and technology convention. Talk about how you can customize vehicles with company names, and you’ll find lots of customers in your midst.
- New Employees: Don’t forget to save a few customized promotional printed umbrellas to give to new employees as gifts. They’ll appreciate this small effort, and you may find that they carry them often, meaning lots of advertising for your business.
- Parades: You may not want to throw promotional umbrellas from your float along with the candy, but if you do want to distribute them, have one of your employees walk alongside the float and hand them out. People will be happy to get a promotional product that’s large and useful. (And sugar-free!)
- Career Fairs: If you’re attending a career fair to recruit new employees, taking some promotional products, including your promotional umbrellas, can help potential employees remember your company name. This is a good thing—after all, the more applications you get, the better chance that the employee who is aright fit for you and your company will apply.
- Current Clients: You can give out promotional umbrellas with new accounts or large orders, but don’t forget the clients that already keep your business running. Consider giving promotional umbrellas to anyone who had give you a lot of business now or in the past. This will show that you care and confirm to them that they made the right choice and should continue using your company.
In short, give away your promotional products whenever you can! Keep in mind that you may wish to have two versions of your promotional umbrellas, with the more expensive version given to employees and clients and the less expensive to potential customers. However you give them, simply make sure that your name gets out there for the public to see and hear, and you should find that your business is boosted.
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When Should You Hand Out Promotional Umbrellas?
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